At first glance, the new rules handed down by China’s broadcasting authority seemed natural enough in a country where the Communist Party feels duty-bound to set the tone for everything, even pop music.
Masters of ceremony on state television’s seemingly endless roster of variety shows, the regulations said, should avoid vulgarity, dress modestly and uplift their young viewers. “Hosts and hostesses represent the image of radio and TV stations and therefore have an unshakable responsibility to spread advanced culture and national virtue and to safeguard the country’s interests,” the authorities decreed.
But also in the latest set of rules, published Sept. 10 by the State Administration of Radio, Film and Television, was a less obvious stipulation: Masters of ceremony should always use standard Mandarin Chinese and should stop affecting Hong Kong or Taiwanese slang and accents
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