Baidu Rolls Out Mobile Browser

At its annual conference in Beijing, search giant Baidu launched a mobile browser as it looks to position itself in a market that eclipses the entire U.S. population in size. From Reuters:

The Baidu Mobile Browser, which will compete with UCWeb Inc’s UC Browser, Google Inc’s Chrome and default Android browser, and Apple Inc’s Safari, is about 20 percent faster than its rivals based on internal tests, Li Mingyuan, Baidu’s general manager of mobile and cloud computing, told reporters on Friday at a pre-launch briefing.

Baidu’s mobile browser also allows users to access a plethora of web-based mobile applications (apps) and run high-definition video through the browser without having to download apps or supporting software.

The browser, together with Baidu’s other mobile products such as its mobile operating system and cheap smartphones launched with partners, forms the core of what Baidu hopes will eventually become a source of revenue.

September 3, 2012 9:47 AM
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