From Spiegel Online (link):
People across China are trying to uncover the name of the mystery author behind the much-discussed best seller “Wolf Totem,” which has sold millions of copies. The tome’s author is a known Chinese dissident who is writing under the nom de plume Jiang Rong. If he had used his real name, the book never would have been published.
The cover of the best-seller “Wolf’s Totem,” which depicts the Chinese as will-less lambs. Are we wolves or just sheep? That is the subject of fiery discussions among China’s history-obsessed readers, its critical intellectuals and growth-drunk industrial moguls.