{"id":114321,"date":"2010-10-17T13:20:37","date_gmt":"2010-10-17T20:20:37","guid":{"rendered":"http:\/\/chinadigitaltimes.net\/chinese\/?p=114321"},"modified":"2010-10-17T20:23:55","modified_gmt":"2010-10-18T03:23:55","slug":"%e9%9d%9e%e8%90%a5%e5%88%a9%e7%a4%be%e4%bc%9a%e5%aa%92%e4%bd%93%e7%9a%84%e6%a0%87%e6%9d%86%e7%a0%94%e7%a9%b6","status":"publish","type":"post","link":"https:\/\/chinadigitaltimes.net\/chinese\/114321.html","title":{"rendered":"\u975e\u8425\u5229\u793e\u4f1a\u5a92\u4f53\u7684\u6807\u6746\u7814\u7a76"},"content":{"rendered":"<p>\u539f\u4f5c\u8005\uff1a<br \/>\n\u6765\u6e90<a href=\"http:\/\/www.frogloop.com\/care2blog\/2010\/1\/31\/nonprofit-social-media-benchmarks-study.html\" target=\"_blank\" rel=\"noopener\">Nonprofit Social Media Benchmarks Study<\/a><br \/>\n\u8bd1\u8005<a href=\"http:\/\/space.yeeyan.org\/u\/ecauses\" target=\"_blank\" rel=\"noopener\">E\u60e0\u793e<\/a><\/p>\n<p>\u6587\u7ae0\u8f6c\u8f7d\u81ea\uff1a<strong>E\u60e0\u793e<\/strong>[<a href=\"http:\/\/www.ecauses.org\/\" target=\"_blank\" rel=\"noopener\">http:\/\/www.ecauses.org<\/a>]\n<p>\u5bf9Facebook\u548cTwitter\u4e0a\u975e\u8425\u5229\u6d3b\u52a8\u7684\u6807\u6746\u7814\u7a76\u611f\u5174\u8da3\uff0c\u5374\u53c8\u4e0d\u77e5\u4ece\u4f55\u5f00\u59cb\uff1f\u6765\u770b\u770bM+R Strategic Services\u7684\u7b2c\u4e00\u4efd<a href=\"http:\/\/www.e-benchmarksstudy.com\/\" target=\"_blank\" rel=\"noopener\">\u201c<\/a><a href=\"http:\/\/www.e-benchmarksstudy.com\/\" target=\"_blank\" rel=\"noopener\">\u975e\u8425\u5229<\/a><a href=\"http:\/\/www.e-benchmarksstudy.com\/\" target=\"_blank\" rel=\"noopener\">\u793e\u4f1a\u5a92\u4f53\u7684\u6807\u6746\u7814\u7a76\u201d<\/a>\uff0c\u5305\u542b\u4e86\u5bf9Easter Seals\u3001Oxfam\u3001Human Rights Campaign\u3001League of Conservation Voters\u7b49\u7ec4\u7ec7\u7684\u6837\u672c\u7814\u7a76\u62a5\u544a\u3002<\/p>\n<p><strong>Facebook\u5173\u952e\u53d1\u73b0\uff1a <\/strong><\/p>\n<ul>\n<li>\u975e\u8425\u5229\u7ec4\u7ec7\u7684Facebook\u9875\u9762\u7684\u4fe1\u606f\u6bcf\u5468\u66f4\u65b06\u6b21\u5de6\u53f3\uff1b<img loading=\"lazy\" decoding=\"async\" title=\"Oxfam\" src=\"http:\/\/www.ecauses.org\/wp-content\/uploads\/2010\/08\/Oxfam-300x148.png\" alt=\"\" width=\"300\" height=\"148\" \/><\/li>\n<li>\u5728\u6bcf\u4e00\u4e2a\u975e\u8425\u5229\u7ec4\u7ec7\u7684Facebook\u8ddf\u968f\u8005\u4e2d\uff0c\u67092.5%\u7684\u4eba\u6bcf\u5468\u90fd\u8fdb\u884c\u67d0\u79cd\u6d3b\u52a8\uff0c\u5982\u5728\u7559\u8a00\u5899\u4e0a\u7559\u8a00\u6216\u8005\u8bc4\u8bba\uff1b<\/li>\n<li>\u9020\u5c31\u9ad8\u7684\u8ffd\u968f\u8005\u4eba\u6c14\u662f\u5f88\u91cd\u8981\u7684\uff0c\u56e0\u4e3a\u65b0\u9c9c\u4e8b\u53ef\u4ee5\u5c06\u6d3b\u52a8\u5e26\u7ed9\u66f4\u591a\u7684\u6f5c\u5728\u7684\u65b0\u8ffd\u968f\u8005\uff1b<\/li>\n<li>Facebook\u8ffd\u968f\u8005\u4ee5\u6bcf\u67083.75%\u7684\u901f\u5ea6\u589e\u957f\u3002\u4f46\u66f4\u91cd\u8981\u7684\u662f\uff0c\u67092%\u7684Facebook\u8ffd\u968f\u8005\u6216\u9000\u51fa\u4e86\u8be5\u7ec4\u7ec7\u7684\u9875\u9762\uff0c\u6216\u5c4f\u853d\u4e86\u8be5\u9875\u9762\u53d1\u9001\u7684\u6bcf\u6708\u65b0\u9c9c\u4e8b\uff1b<\/li>\n<li>\u603b\u4f53\u4e0a\uff0c\u8ffd\u968f\u8005\u7684\u9000\u8ba2\u7387\uff08\u6307\u5728\u7279\u5b9a\u65f6\u671f\u5185\uff0c\u7528\u6237\u9000\u51fa\u67d0\u4e00\u9879\u8ba2\u9605\u7684\u6bd4\u7387\uff09\u662f\u6bcf\u5e7424%\uff0c\u8fd9\u4e2a\u7ed3\u679c\u9ad8\u4e8eeNonprofit Benchmarks Study\u6bcf\u5e7419%\u7684\u90ae\u4ef6\u9000\u8ba2\u7387\u3002<\/li>\n<\/ul>\n<p><strong>Facebook<\/strong><strong>\u5efa\u8bae\uff1a <\/strong><\/p>\n<ul>\n<li> M+R\u5efa\u8bae\u975e\u8425\u5229\u7ec4\u7ec7\u627e\u5230\u4ed6\u4eec\u7684Facebook\u8ffd\u968f\u8005\u7684\u201c\u6700\u4f73\u4f4d\u7f6e\u201d\uff0c\u65e2\u4e0d\u8981\u6709\u592a\u591a\u6d88\u606f\uff0c\u4e5f\u4e0d\u8981\u592a\u5c11\uff1b<\/li>\n<li>\u89c2\u6d4b\u4f60\u7684\u975e\u8425\u5229\u7ec4\u7ec7\u73b0\u5728\u7684\u6570\u636e\u548c\u53c2\u4e0e\u7a0b\u5ea6\uff0c\u5e76\u4e13\u6ce8\u4e8e\u5728\u5c06\u6765\u6539\u8fdb\u8fd9\u4e9b\u7ed3\u679c\uff1b<\/li>\n<li> \u4e13\u6ce8\u4e8e\u63d0\u4f9b\u7ed9\u4f60\u7684\u8ffd\u968f\u8005\u6709\u8da3\u4e14\u6709\u7528\u7684\u4fe1\u606f\u3002<\/li>\n<\/ul>\n<p>\u53ef\u53c2\u8003Frogloop\u7684<a href=\"http:\/\/www.frogloop.com\/care2blog\/2009\/8\/11\/five-tips-to-ramp-up-your-nonprofits-fan-pages.html\" target=\"_blank\" rel=\"noopener\">\u201c\u6539\u5584\u4f60\u7684<\/a><a href=\"http:\/\/www.frogloop.com\/care2blog\/2009\/8\/11\/five-tips-to-ramp-up-your-nonprofits-fan-pages.html\" target=\"_blank\" rel=\"noopener\">\u975e\u8425\u5229<\/a><a href=\"http:\/\/www.frogloop.com\/care2blog\/2009\/8\/11\/five-tips-to-ramp-up-your-nonprofits-fan-pages.html\" target=\"_blank\" rel=\"noopener\">\u9875\u9762\u7684\u4e94\u6761\u5efa\u8bae\u201d<\/a>\u3002<\/p>\n<p><strong>Twitter<\/strong><strong>\u5173\u952e\u53d1\u73b0\uff1a <\/strong><\/p>\n<ul>\n<li>\u975e\u8425\u5229\u7ec4\u7ec7\u6bcf\u5929\u53d1\u5e034-5\u6761\u63a8\u7279\u4fe1\u606f\uff1b<\/li>\n<li>Twitter\u8ffd\u968f\u8005\u6bcf\u6708\u589e\u957f9%\uff0c\u5927\u5927\u9ad8\u4e8eFacebook\u8ffd\u968f\u80053.75%\u7684\u6708\u5e73\u5747\u589e\u957f\u7387\uff0c\u4ee5\u53ca\u975e\u8425\u5229\u7ec4\u7ec7\u7684email\u8ba2\u9605\u8005\u76841.4%\uff1b<\/li>\n<li> \u975e\u8425\u5229\u7ec4\u7ec7\u5728Twitter\u4e0a\u7684\u6d3b\u8dc3\u5ea6\u8d8a\u9ad8\uff0c\u8ffd\u968f\u8005\u7684\u8f6c\u53d1\u5c31\u8d8a\u591a\uff0c\u4ece\u800c\u5e2e\u52a9\u4e86\u4ed6\u4eecTwitter\u8ffd\u968f\u8005\u7684\u589e\u957f\u3002<\/li>\n<\/ul>\n<p><strong>Twitter<\/strong><strong>\u5efa\u8bae\uff1a <\/strong><\/p>\n<p>M+R\u5e76\u6ca1\u6709\u63d0\u4f9bTwitter\u5efa\u8bae\u3002\u4ee5\u4e0b\u662fFrogloop\u63d0\u4f9b\u7684\u5728Twitter\u4e0a\u5efa\u7acb\u4f60\u7684\u7ec4\u7ec7\u7684\u91cd\u8981\u5efa\u8bae\uff1a<\/p>\n<p><strong>\u8d28\u91cf\u9ad8\u4e8e\u6570\u91cf <\/strong><\/p>\n<p>\u4e0d\u8981\u4e13\u6ce8\u4e8e\u5f97\u5230\u6570\u4ee5\u767e\u4e07\u8ba1\u7684\u8ffd\u968f\u8005\uff0c\u4ed6\u4eec\u53ef\u80fd\u5173\u6ce8\uff0c\u4e5f\u53ef\u80fd\u4e0d\u5173\u6ce8\u4f60\u7684\u4e8b\u60c5\uff1b\u4f46\u662f\u4e13\u6ce8\u4e8e\u90a3\u4e9b\u5bf9\u4f60\u4eec\u7ec4\u7ec7\u6b63\u5728\u505a\u7684\u4e8b\u60c5\u5f88\u611f\u5174\u8da3\u7684\u4eba\u30022009\u5e7411\u6708\uff0cFrogloop\u62a5\u544a\u4e86\u4e00\u4e2a\u7b80\u5355\u7684<a href=\"http:\/\/www.frogloop.com\/care2blog\/2009\/11\/5\/on-frogloops-radar.html\" target=\"_blank\" rel=\"noopener\">\u70b9\u8fdb\u7387\u6d4b\u8bd5<\/a>\uff0cBeth Kanter\u5411\u5979\u768412\u4e07\u540d\u8ffd\u968f\u8005\uff0cGeoff Livingston\u5411\u4ed6\u76847500\u540d\u8ffd\u968f\u8005\u53d1\u9001\u4e86\u76f8\u540c\u7684\u4e00\u6761\u63a8\u7279\u4fe1\u606f\u548c\u4e00\u4e2a\u94fe\u63a5\u3002\u7ed3\u679c\u5462\uff1fBeth\u7684\u94fe\u63a5\u751f\u62100.2%\u7684\u70b9\u8fdb\u7387\uff0c\u800cGeoff\u7684\u662f0.7%\uff01\u4e3a\u4ec0\u4e48\uff1f\u201c\u901a\u5e38\u6765\u8bf4\uff0c\u6709\u66f4\u591a\u7684\u968f\u610f\u6dfb\u52a0\u7684\u8ffd\u968f\u8005\uff0c\u4f60\u5c31\u5931\u53bb\u4e86\u4e13\u6ce8\u6027\u548c\u5f71\u54cd\u529b\u3002\u201dGeoff\u5982\u662f\u8bf4\u3002<\/p>\n<p><strong>\u548c\u6211\u8bf4\u8bdd\u800c\u975e\u5411\u6211\u8bf4\u8bdd <\/strong><\/p>\n<p>\u4f7f\u7528Twitter\u548c\u4f60\u7684\u652f\u6301\u8005\u548c\u6f5c\u5728\u6210\u5458\u6765\u8054\u7cfb\u3002\u4e0d\u8981\u6bcf\u5929\u53ea\u662f\u7528Twitter\u53d1\u5e03\u94fe\u63a5\u6587\u7ae0\u548c\u8d44\u6599\u3002Twitter\u5e94\u8be5\u88ab\u5f53\u4f5c\u4e00\u79cd\u53cc\u5411\u7684\u4ea4\u6d41\u3002\u4e3b\u52a8\u8be2\u95ee\u4f60\u7684\u8ffd\u968f\u8005\u7684\u610f\u89c1\uff0c\u95ee\u95ee\u4ed6\u4eec\u5173\u4e8e\u7ec4\u7ec7\u6b63\u5728\u8fdb\u884c\u7684\u6d3b\u52a8\u6709\u4ec0\u4e48\u770b\u6cd5\u3002\u5bf9\u4ed6\u4eec\u7684\u63a8\u7279\u4fe1\u606f\u505a\u51fa\u56de\u5e94\u3002\u53cd\u51fb\u90a3\u4e9b\u53d1\u8868\u4e0d\u826f\u4fe1\u606f\u7684\u53cd\u5bf9\u8005\u3002\u589e\u5f3a\u4f60\u7684\u793e\u4f1a\u6027\u5427\uff01<\/p>\n<p>\u8fd8\u53ef\u4ee5\u770b\u770bFrogloop\u7684<a href=\"http:\/\/www.frogloop.com\/care2blog\/2009\/9\/30\/the-art-of-getting-retweeted.html\" target=\"_blank\" rel=\"noopener\">\u201c\u8f6c\u53d1\u7684\u827a\u672f\u201d<\/a>\u3002<\/p>\n<hr \/>\n<p>E\u60e0\u793e\u62db\u52df\u7ffb\u8bd1\u5fd7\u613f\u8005\uff1a\u8be6\u60c5\u67e5\u770bE\u60e0\u793e\u7f51\u7ad9<a href=\"http:\/\/www.ecauses.org\/join-ecauses\/\" target=\"_blank\" rel=\"noopener\">\u5fd7\u613f\u8005\u62db\u52df\u7248\u5757<\/a><\/p>\n<hr \/>\n<p>\u6765\u6e90\uff1a<em>Allyson Kapin<\/em>, January 31, 2010, <a href=\"http:\/\/www.frogloop.com\/care2blog\/2010\/1\/31\/nonprofit-social-media-benchmarks-study.html\" target=\"_blank\" rel=\"noopener\">http:\/\/www.frogloop.com\/care2blog\/2010\/1\/31\/nonprofit-social-media-benchmarks-study.html<\/a><\/p>\n<p><span><a title=\"\u6536\u85cf-\u5206\u4eab\" href=\"http:\/\/addthis.org.cn\/share\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/www.ecauses.org\/wp-content\/plugins\/addthischina\/a1.gif\" alt=\"\u5206\u4eab\u5bb6:Addthis\u4e2d\u56fd\" \/><\/a><\/span><\/p>\n<p>\u8f6c\u8f7d\u8bf7\u6ce8\u660e\uff1a\u6587\u7ae0\u8f6c\u8f7d\u81ea\uff1a<strong>E\u60e0\u793e<\/strong>[<a href=\"http:\/\/www.ecauses.org\/\" target=\"_blank\" rel=\"noopener\">http:\/\/www.ecauses.org<\/a>]\n<p>\u672c\u6587\u6807\u9898\uff1a\u975e\u8425\u5229\u793e\u4f1a\u5a92\u4f53\u7684\u6807\u6746\u7814\u7a76<\/p>\n<p>\u672c\u6587\u94fe\u63a5: <a title=\"\u975e\u8425\u5229\u793e\u4f1a\u5a92\u4f53\u7684\u6807\u6746\u7814\u7a76\" href=\"http:\/\/www.ecauses.org\/2010\/08\/19\/nonprofit-social-media-benchmarks-study\/\" target=\"_blank\" rel=\"noopener\">http:\/\/www.ecauses.org\/2010\/08\/19\/nonprofit-social-media-benchmarks-study\/<\/a><\/p>\n<p><a href=\"http:\/\/article.yeeyan.org\/view\/ecauses\/144001#newComment\" target=\"_blank\" rel=\"noopener\">\u6dfb\u52a0\u65b0\u8bc4\u8bba<\/a><\/p>\n<p><strong>\u76f8\u5173\u6587\u7ae0\uff1a<\/strong><\/p>\n<p><a href=\"http:\/\/article.yeeyan.org\/view\/173167\/143233?from=rss_related\" target=\"_blank\" rel=\"noopener\">\u7231\u7684\u529b\u91cf<\/a><\/p>\n<p><a href=\"http:\/\/article.yeeyan.org\/view\/gagafish\/143232?from=rss_related\" target=\"_blank\" rel=\"noopener\">\u7814\u7a76\u53d1\u73b0\uff1a\u7231\u662f\u8d85\u5f3a\u6548\u6b62\u75db\u836f<\/a><\/p>\n<p><a href=\"http:\/\/article.yeeyan.org\/view\/182106\/143234?from=rss_related\" target=\"_blank\" rel=\"noopener\">\u68d2\u7403<\/a><\/p>\n<p><a href=\"http:\/\/article.yeeyan.org\/view\/12371\/143228?from=rss_related\" target=\"_blank\" rel=\"noopener\">\u5173\u4e8e\u4e92\u8054\u7f51\u768450\u4e2a\u5fc3\u7406\u5b66\u7814\u7a76<\/a><\/p>\n<p><a href=\"http:\/\/article.yeeyan.org\/view\/178846\/139649?from=rss_related\" target=\"_blank\" rel=\"noopener\">\u5173\u4e8e\u6cb3\u6d41\u6c61\u67d3\u7684\u6982\u51b5\u4e0e\u7814\u7a76<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www1.feedsky.com\/t1\/425345079\/yeeyan\/feedsky\/s.gif?r=http:\/\/article.yeeyan.org\/view\/ecauses\/144001\" border=\"0\" alt=\"\" width=\"0\" height=\"0\" \/><\/p>\n<p><a href=\"http:\/\/www1.feedsky.com\/r\/l\/feedsky\/yeeyan\/425345079\/art01.html\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"http:\/\/www1.feedsky.com\/r\/i\/feedsky\/yeeyan\/425345079\/art01.gif\" border=\"0\" alt=\"\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u975e\u8425\u5229\u7ec4\u7ec7\u7684Facebook\u9875\u9762\u7684\u4fe1\u606f\u6bcf\u5468\u66f4\u65b06\u6b21\u5de6\u53f3\uff1b \u5728\u6bcf\u4e00\u4e2a\u975e\u8425\u5229\u7ec4\u7ec7\u7684Facebook\u8ddf\u968f\u8005\u4e2d\uff0c\u67092.5%\u7684\u4eba\u6bcf\u5468\u90fd\u8fdb\u884c\u67d0\u79cd\u6d3b\u52a8\uff0c\u5982\u5728\u7559\u8a00\u5899\u4e0a\u7559\u8a00\u6216\u8005\u8bc4\u8bba\uff1b \u9020\u5c31\u9ad8\u7684\u8ffd\u968f\u8005\u4eba\u6c14\u662f\u5f88\u91cd\u8981\u7684\uff0c\u56e0\u4e3a\u65b0\u9c9c\u4e8b\u53ef\u4ee5\u5c06\u6d3b\u52a8\u5e26\u7ed9\u66f4\u591a\u7684\u6f5c\u5728\u7684\u65b0\u8ffd\u968f\u8005\uff1b Facebook\u8ffd\u968f\u8005\u4ee5\u6bcf\u67083.75%\u7684\u901f\u5ea6\u589e\u957f\u3002\u4f46\u66f4\u91cd\u8981\u7684\u662f\uff0c\u67092%\u7684Facebook\u8ffd\u968f\u8005\u6216\u9000\u51fa\u4e86\u8be5\u7ec4\u7ec7\u7684\u9875\u9762\uff0c\u6216\u5c4f\u853d\u4e86\u8be5\u9875\u9762\u53d1\u9001\u7684\u6bcf\u6708\u65b0\u9c9c\u4e8b\uff1b \u603b\u4f53\u4e0a\uff0c\u8ffd\u968f\u8005\u7684\u9000\u8ba2\u7387\uff08\u6307\u5728\u7279\u5b9a\u65f6\u671f\u5185\uff0c\u7528\u6237\u9000\u51fa\u67d0\u4e00\u9879\u8ba2\u9605\u7684\u6bd4\u7387\uff09\u662f\u6bcf\u5e7424%\uff0c\u8fd9\u4e2a\u7ed3\u679c\u9ad8\u4e8eeNonprofit Benchmarks Study\u6bcf\u5e7419%\u7684\u90ae\u4ef6\u9000\u8ba2\u7387\u3002 Facebook \u5efa\u8bae\uff1a M+R\u5efa\u8bae\u975e\u8425\u5229\u7ec4\u7ec7\u627e\u5230\u4ed6\u4eec\u7684Facebook\u8ffd\u968f\u8005\u7684\u201c\u6700\u4f73\u4f4d\u7f6e\u201d\uff0c\u65e2\u4e0d\u8981\u6709\u592a\u591a\u6d88\u606f\uff0c\u4e5f\u4e0d\u8981\u592a\u5c11\uff1b \u89c2\u6d4b\u4f60\u7684\u975e\u8425\u5229\u7ec4\u7ec7\u73b0\u5728\u7684\u6570\u636e\u548c\u53c2\u4e0e\u7a0b\u5ea6\uff0c\u5e76\u4e13\u6ce8\u4e8e\u5728\u5c06\u6765\u6539\u8fdb\u8fd9\u4e9b\u7ed3\u679c\uff1b \u4e13\u6ce8\u4e8e\u63d0\u4f9b\u7ed9\u4f60\u7684\u8ffd\u968f\u8005\u6709\u8da3\u4e14\u6709\u7528\u7684\u4fe1\u606f\u3002 \u53ef\u53c2\u8003Frogloop\u7684 \u201c\u6539\u5584\u4f60\u7684 \u975e\u8425\u5229 \u9875\u9762\u7684\u4e94\u6761\u5efa\u8bae\u201d \u3002 Twitter \u5173\u952e\u53d1\u73b0\uff1a \u975e\u8425\u5229\u7ec4\u7ec7\u6bcf\u5929\u53d1\u5e034-5\u6761\u63a8\u7279\u4fe1\u606f\uff1b Twitter\u8ffd\u968f\u8005\u6bcf\u6708\u589e\u957f9%\uff0c\u5927\u5927\u9ad8\u4e8eFacebook\u8ffd\u968f\u80053.75%\u7684\u6708\u5e73\u5747\u589e\u957f\u7387\uff0c\u4ee5\u53ca\u975e\u8425\u5229\u7ec4\u7ec7\u7684email\u8ba2\u9605\u8005\u76841.4%\uff1b \u975e\u8425\u5229\u7ec4\u7ec7\u5728Twitter\u4e0a\u7684\u6d3b\u8dc3\u5ea6\u8d8a\u9ad8\uff0c\u8ffd\u968f\u8005\u7684\u8f6c\u53d1\u5c31\u8d8a\u591a\uff0c\u4ece\u800c\u5e2e\u52a9\u4e86\u4ed6\u4eecTwitter\u8ffd\u968f\u8005\u7684\u589e\u957f\u3002 Twitter \u5efa\u8bae\uff1a M+R\u5e76\u6ca1\u6709\u63d0\u4f9bTwitter\u5efa\u8bae\u3002\u4ee5\u4e0b\u662fFrogloop\u63d0\u4f9b\u7684\u5728Twitter\u4e0a\u5efa\u7acb\u4f60\u7684\u7ec4\u7ec7\u7684\u91cd\u8981\u5efa\u8bae\uff1a \u8d28\u91cf\u9ad8\u4e8e\u6570\u91cf \u4e0d\u8981\u4e13\u6ce8\u4e8e\u5f97\u5230\u6570\u4ee5\u767e\u4e07\u8ba1\u7684\u8ffd\u968f\u8005\uff0c\u4ed6\u4eec\u53ef\u80fd\u5173\u6ce8\uff0c\u4e5f\u53ef\u80fd\u4e0d\u5173\u6ce8\u4f60\u7684\u4e8b\u60c5\uff1b\u4f46\u662f\u4e13\u6ce8\u4e8e\u90a3\u4e9b\u5bf9\u4f60\u4eec\u7ec4\u7ec7\u6b63\u5728\u505a\u7684\u4e8b\u60c5\u5f88\u611f\u5174\u8da3\u7684\u4eba\u30022009\u5e7411\u6708\uff0cFrogloop\u62a5\u544a\u4e86\u4e00\u4e2a\u7b80\u5355\u7684 \u70b9\u8fdb\u7387\u6d4b\u8bd5 \uff0cBeth Kanter\u5411\u5979\u768412\u4e07\u540d\u8ffd\u968f\u8005\uff0cGeoff Livingston\u5411\u4ed6\u76847500\u540d\u8ffd\u968f\u8005\u53d1\u9001\u4e86\u76f8\u540c\u7684\u4e00\u6761\u63a8\u7279\u4fe1\u606f\u548c\u4e00\u4e2a\u94fe\u63a5\u3002\u7ed3\u679c\u5462\uff1fBeth\u7684\u94fe\u63a5\u751f\u62100.2%\u7684\u70b9\u8fdb\u7387\uff0c\u800cGeoff\u7684\u662f0.7%\uff01\u4e3a\u4ec0\u4e48\uff1f\u201c\u901a\u5e38\u6765\u8bf4\uff0c\u6709\u66f4\u591a\u7684\u968f\u610f\u6dfb\u52a0\u7684\u8ffd\u968f\u8005\uff0c\u4f60\u5c31\u5931\u53bb\u4e86\u4e13\u6ce8\u6027\u548c\u5f71\u54cd\u529b\u3002\u201dGeoff\u5982\u662f\u8bf4\u3002 \u548c\u6211\u8bf4\u8bdd\u800c\u975e\u5411\u6211\u8bf4\u8bdd \u4f7f\u7528Twitter\u548c\u4f60\u7684\u652f\u6301\u8005\u548c\u6f5c\u5728\u6210\u5458\u6765\u8054\u7cfb\u3002\u4e0d\u8981\u6bcf\u5929\u53ea\u662f\u7528Twitter\u53d1\u5e03\u94fe\u63a5\u6587\u7ae0\u548c\u8d44\u6599\u3002Twitter\u5e94\u8be5\u88ab\u5f53\u4f5c\u4e00\u79cd\u53cc\u5411\u7684\u4ea4\u6d41\u3002\u4e3b\u52a8\u8be2\u95ee\u4f60\u7684\u8ffd\u968f\u8005\u7684\u610f\u89c1\uff0c\u95ee\u95ee\u4ed6\u4eec\u5173\u4e8e\u7ec4\u7ec7\u6b63\u5728\u8fdb\u884c\u7684\u6d3b\u52a8\u6709\u4ec0\u4e48\u770b\u6cd5\u3002\u5bf9\u4ed6\u4eec\u7684\u63a8\u7279\u4fe1\u606f\u505a\u51fa\u56de\u5e94\u3002\u53cd\u51fb\u90a3\u4e9b\u53d1\u8868\u4e0d\u826f\u4fe1\u606f\u7684\u53cd\u5bf9\u8005\u3002\u589e\u5f3a\u4f60\u7684\u793e\u4f1a\u6027\u5427\uff01 \u8fd8\u53ef\u4ee5\u770b\u770bFrogloop\u7684 \u201c\u8f6c\u53d1\u7684\u827a\u672f\u201d \u3002 E\u60e0\u793e\u62db\u52df\u7ffb\u8bd1\u5fd7\u613f\u8005\uff1a\u8be6\u60c5\u67e5\u770bE\u60e0\u793e\u7f51\u7ad9 \u5fd7\u613f\u8005\u62db\u52df\u7248\u5757 \u6765\u6e90\uff1a Allyson Kapin , January 31, 2010, http:\/\/www.frogloop.com\/care2blog\/2010\/1\/31\/nonprofit-social-media-benchmarks-study.html \u8f6c\u8f7d\u8bf7\u6ce8\u660e\uff1a\u6587\u7ae0\u8f6c\u8f7d\u81ea\uff1a E\u60e0\u793e [ http:\/\/www.ecauses.org ] \u672c\u6587\u6807\u9898\uff1a\u975e\u8425\u5229\u793e\u4f1a\u5a92\u4f53\u7684\u6807\u6746\u7814\u7a76 \u672c\u6587\u94fe\u63a5: http:\/\/www.ecauses.org\/2010\/08\/19\/nonprofit-social-media-benchmarks-study\/ \u6dfb\u52a0\u65b0\u8bc4\u8bba \u76f8\u5173\u6587\u7ae0\uff1a \u00a0\u00a0 \u7231\u7684\u529b\u91cf \u00a0\u00a0 \u7814\u7a76\u53d1\u73b0\uff1a\u7231\u662f\u8d85\u5f3a\u6548\u6b62\u75db\u836f \u00a0\u00a0 \u68d2\u7403 \u00a0\u00a0 \u5173\u4e8e\u4e92\u8054\u7f51\u768450\u4e2a\u5fc3\u7406\u5b66\u7814\u7a76 \u00a0\u00a0 \u5173\u4e8e\u6cb3\u6d41\u6c61\u67d3\u7684\u6982\u51b5\u4e0e\u7814\u7a76 <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","ampforwp-amp-on-off":"","home_featured":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[20534],"tags":[5644,8604,8927,11025],"class_list":["post-114321","post","type-post","status-publish","format-standard","hentry","category-20534","tag-facebook","tag-8604","tag-8927","tag-11025","et-doesnt-have-format-content","et_post_format-et-post-format-standard"],"_links":{"self":[{"href":"https:\/\/chinadigitaltimes.net\/chinese\/wp-json\/wp\/v2\/posts\/114321","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chinadigitaltimes.net\/chinese\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chinadigitaltimes.net\/chinese\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chinadigitaltimes.net\/chinese\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/chinadigitaltimes.net\/chinese\/wp-json\/wp\/v2\/comments?post=114321"}],"version-history":[{"count":0,"href":"https:\/\/chinadigitaltimes.net\/chinese\/wp-json\/wp\/v2\/posts\/114321\/revisions"}],"wp:attachment":[{"href":"https:\/\/chinadigitaltimes.net\/chinese\/wp-json\/wp\/v2\/media?parent=114321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chinadigitaltimes.net\/chinese\/wp-json\/wp\/v2\/categories?post=114321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chinadigitaltimes.net\/chinese\/wp-json\/wp\/v2\/tags?post=114321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}