From China Digital Space
微软 (Wēiruǎn): Microsoft
This is the Chinese name for Microsoft.
Netizens have poked fun at the name of Microsoft because in Chinese it literally means, “slightly soft.” A well-known pun for microblog is “slightly firm” (referring to an erection). Netizens have joked about which is better, slightly firm or slightly soft.
Tang Jun, the former President of Microsoft China who was accused of resume fraud, has also become a butt of this pun. Netizens have joked, “Slightly soft (Microsoft) got Tang Jun hard. Slightly hard (microblogs) made Tang Jun soft ( 微软让唐骏硬了起来，微勃让唐骏萎了下去). News of Tang Jun’s alleged resume fraud spread quickly through microblogs.