Danwei: Accoona’s Wishful Thinking

On Danwei, Joel Martinsen questions the results of a recent report by employees of Accoona search engine

The search engine Accoona was launched last December in a glitzy ceremony attended by former US president Bill Clinton and champion Gary Kasporov. After a scant few months of operation, the company announced that had uncovered a heretofore unrecognized gulf between the searching habits of Chinese and those of Western nations: Westerners search for and , while Chinese search for manufacturing and education.

This fits in nicely with the “land of opportunity” line being pushed lately, as well as with Accoona’s own corporate goals.

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