Suntory acquires Shanghai Eastern Sea Beer

From AP:

The Shanghai Jinshan District Government has confirmed that Suntory Investment, a Chinese investment company, has acquired 74 per cent equity of Shanghai Eastern Sea Beer, a leading brewery company located in Zhangyan County of the district. The deal makes Suntory become the largest shareholder of Eastern Sea Beer.

Suntory Beer is considered a top brand within the brewery industry, enjoying the highest level of consumer recognition in Shanghai and neighboring cities. As Eastern Sea has maintained good market coverage on the outskirts of Shanghai, Suntory says it intends to utilise this opportunity to penetrate the markets of neighbouring counties and districts of the city.

[Full Text]

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