More Accurate Information on China’s Surfers?

” Each click on the pages will be recorded in the company’s database, while the firm will also conduct off-line samples research to get the detailed information of the visitors, such as their sex, age, income and profession.” This quote is from a news article on Eastbay.com, the official Shanghai Daily’s English website yesterday. Here “the company” is Nielsen//NetRatings, a global Internet audience measurement and research firm. The news article said this company announced its plan to monitor visitor volume to China’s four largest portals to get detailed information of the surfers.

The article also quoted Zhou Lei, an Internet business consultant who said “Nielsen//NetRatings’ measurement is more advanced than that of (China Internet Network Information Center), given Nielsen’s worldwide network and rich experience in the field.”

Categories : ,,

Tags :

SUPPORT CDT

Tweets

Google Ads 1

CDT EBOOKS

Giving Assistant

Amazon Smile

Google Ads 2

Anti-censorship Tools

Life Without Walls

Click on the image to download Firefly for circumvention

Open popup
X

Welcome back!

CDT is a non-profit media site, and we need your support. Your contribution will help us provide more translations, breaking news, and other content you love.