China Launches Image Campaign After Safety Scandals – AP

From AP via The China Post:

Stung by product safety scandals, Beijing is waging its own version of a corporate public relations campaign to repair China’s battered brand name, an effort punctuated by the execution of a corrupt former drug regulator.

Last week, Beijing’s propaganda machine trumpeted decisions to tighten standards for toothpaste makers and food processors and to create a symbol to attach to food exports that pass quality inspections….[Full Text]

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