More and More Chinese Buy Books via Online Shopping – Xinhua

Xinhua reports that Chinese people buy more online than in the bookstores, via People ‘s Daily Online:

On-line shopping is growing rapidly in China, and more and more Chinese are buying books on the net. An earlier report issued by AC Nielsen revealed that China has the highest online book-purchasing rate in the world.

About 63 percent of Chinese Internet users had made online purchases and 56 percent of the purchasers had bought reading materials, the highest ratio in the world, said the report issued by AC Nielsen Consulting Group, a leading world marketing information company in late 2005…[Full Text]

August 12, 2007 1:39 PM
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