China Extends Prime-time Ban on Foreign Cartoons

In an attempt to provide a favorable environment for the innovation of China’s cartoon industry, SARFT says that from May 1, the prohibition on broadcasting foreign cartoons will be extended for one more hour. From Reuters:

China will extend its prime-time ban on foreign cartoons by an hour and demand that local television stations seek approval from censors before broadcasting them, the country’s media watchdog said in a circular…

The watchdog also demanded TV stations observe a daily broadcast ratio of 7:3 for Chinese-made cartoons versus foreign cartoons, as part of a campaign to “provide a favourable environment for the innovation of China’s cartoon industry,” SARFT said in a statement posted on it’s Web site (www.sarft.gov.cn) late on Tuesday…

The regulation follows an order last week by China’s General Administration of Press and Publications (GAPP) to producers to cleanse their broadcasts of ghosts, monsters and other video content made “for the sole purpose of seeking terror and horror”.

See also AP’s report: China Extends Ban on Foreign Cartoons

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