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Child Labor Alleged at Factory

An investigation by RFA found that underage Uighur workers are being employed by the Taiwanese-owned Longfa Shoe Factory, which supplies shoes for Nike: While the legal working age in China is 16, Nike’s code of conduct states...

Olympic Marketing: How Did Sportswear Brands Do?

From the Shanghaiist blog: China’s biggest sports apparel brand had the biggest marketing coup of the games—its founder, Li Ning, carrying the Olympic flame on a three-minute slow-motion run to the top of the Bird’s...

Nike Sees ‘Gaps’ in China Labour Laws

From Financial Times : Workers at Nike ’s contract factories in China do not enjoy the same protection as their peers elsewhere because of “gaps” in the country’s labour laws, the global footwear giant has said in a report. “We...

Nike ad kicks up fuss in China

Via Yahoo! News, from Reuters: “Infamous for pirating everything from watches to software — and Nike shoes — China doesn’t usually level copycat charges.

How Nike Figured Out China

From Time Magazine: “The China market is finally for real. To the country’s new consumers, Western products mean one thing: status. ” “Americans have

Chinese cartoonist sues Nike

A Chinese cartoonist, Zhu Zhiqiang, is suing Nike over the use of a figure that he says resembles his Little Match Man, which he drew in several Flash works. The full story is here. To
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