Highbrow magazines hit a low – Wang Shanshan

From China Daily:

Like the last knights fighting a losing war, two Shanghai-based monthly magazines Shu Cheng (Book Town) and Wan Xiang (Panorama Monthly) have only recently published their first editions this year after financial difficulties forced a six-month suspension.

When they temporarily stopped publication, the press wrote eulogies on China’s last “intellectual magazines,” tailored to the reading tastes of the cultural elite…

Now, as the two try to sell their new editions and Book Town redesigns its content and layout, the market seems fairly nonchalant. [Full text]

For more about the return of Book Town (formerly Read), see this Danwei post. The Book Town website is here.


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