Toymaking in China, Mattel’s Way – David Barboza and Louise Story

From the New York Times, a look at how some are responding to fears over the safety of products made in China:

26Toys.600The recent wave of recalls and warnings from China has ignited worldwide concern about the safety of Chinese products, potentially mucking up a global system built, in large part, on outsourced . As a result, companies are trying urgently to figure out how to do business here, without risking their reputation, consumer trust, or customers’ lives.

may have some of the answers. In the 1990s, critics charged the company with running sweatshops in Asia. Now, independent analysts, and even watchdog groups, say may be the best role model for how to operate prudently in China. [Full text]



[Image: Chicken Dance Elmos undergo tests at a Mattel facility in Shenzhen, China. By Chang W. Lee, the New York Times]

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