From Asia Times Online (link):
About 40 sporting goods stores do business in a clump right outside the gates of the Wuhan Institute of Physical Education in the giant Yangtze River city’s college quarter. The mostly single-room stores on both sides of Luoyu Road, an arterial street in Wuhan, try to out-price one another on international brands such as Adidas, Li Ning, Spalding and Wilson.
The institute’s 7,100 students, with average budgets of 200 yuan (US$24.96) to 400 yuan per semester, use the stores for class-related equipment and clothing. “For most students here, it’s quite suitable, and you get students from other universities here, too,” said Fan Jiaben, a Wuhan native majoring in gymnastics at the institute.