auto market

Car Horns Used 40x More Often Than in Europe

As the Chinese auto market continues to expand, foreign automakers are tailoring their designs to Chinese tastes. At South China Morning Post, Patrick Boehler reports that frequent use of car horns in China, 40 times more...

Auto Sales at a Crawl, GM Surges Forward

More car makers are gearing their designs towards China’s auto market, and General Motors is no exception. Despite the slowdown in China’s auto industry, GM has profited with record auto sales in May. AFP reports: GM’s...

China Driving Automaker’s Designs

As China is driving the demand for supersizing luxury cars, more and more automakers are using Chinese tastes to drive their designs. In 2009, China emerged as the world’s largest car market due to the rising number of nouveau...

Supersizing Supercars in China

Bloomberg reports on the race among the world’s luxury car makers to bring their SUV lines to China’s nouveau riche: “Luxury cars are at the top of the consumption desires of rich Chinese,” said Giuliano Noci, vice...

Luxury Cars of Golden Treasure Street & Highway 99

The average age of a Chinese Ferrari owner is 32, fifteen years younger than his American counterpart. Danwei investigated sales at the luxury car showrooms near its Beijing offices and found, among other things, that Ferrari is...

Auto Sales In Rural Markets Boost China To No. 1

From AP: Minivan salesman Zhu Yi has a problem that most auto dealers elsewhere would happily swap for their own — he doesn’t have enough vehicles to satisfy customer demand. “Sales are exploding,” says Zhu, a...

Andrew Peaple: China’s Undriven Automobiles

From the Wall Street Journal: When it comes to Chinese data, even the most clear-cut stories aren’t as simple as they seem. Auto sales are the latest figures to draw a quizzical look. There’s no doubt they’ve...

WTO Rules Against China Over Tariffs

From Financial Times: China on Friday suffered its first legal defeat since joining the World Trade Organisation seven years ago, after the global trade body ruled against Beijing’s import tariffs for car parts. A WTO dispute...

China’s Auto Growth Down this Year

From the Economic Times: China’s auto import growth has slowed down in the first five months of 2008 after a tightened control that denies refitted and stolen motor vehicles access to the country’s market, the...

GM Eyes Low-cost, Small Cars for China

From Reuters via CNBC.com: General Motors Corp will need to offer small vehicles at very low prices to reach first-time car buyers in China and hit the fastest-growing segment of the industry’s biggest boom market, a...

Video: Car Revolution in China – National Geographic Channel

National Geographic Channel made a documentary about the car revolution in China. In the video introduction, it says that “Cars are racing into China supercharging its economy, and delivering dreams of a better life. But China’s cars are clogging its highways and spewing out clouds of pollution. The rest of the world better watch out, […]

Chinese Carmakers Merge to Take on Multinationals – Jason Subler and Shen Yan

From Guardian Unlimited: China’s largest carmaker SAIC (Shanghai Automotive Industry Corporation) and its smaller rival Nanjing Automobile, which owns the MG Rover brand, yesterday confirmed their long-expected merger, creating a national car group that aims to rival big multinationals. Separately, Italy’s Fiat agreed to sell its 50% stake in its loss-making passenger car venture with […]

The Key to Successful Branding in China – Shaun Rein

From BusinessWeek: Many marketers complain that the Chinese are not brand-loyal. Consumers in China, they moan, will latch onto a new brand one day only to discard it in favor of a competitor the next. Exasperated marketers argue that confronted with such mercenary consumption patterns, they cannot understand their core markets. While there is some […]

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