From the New York Times (available only to Times Select subscribers):
And you thought the Cultural Revolution was over. Sorry, it’s just beginning, only China’s new Cultural Revolution will be driven this time from the bottom up – by podcasters with Apple’s little white iPods or competing players, not from the top down by Maoists with Little Red Books.
Yes, I know, I am a little ahead of myself. Very few Chinese have ever even seen an iPod, so the podcasting that does exist here is largely done through PC’s… Once the prices come down for iPods, both for those that play audio and for Apple’s newest version, which also plays video, there will be a huge market here for Chinese-language podcasting.
I got a little glimpse of the future visiting a small apartment in suburban Shanghai, home to China’s leading podcasting Web site, Toodou.com.
Read the full article on Peking Duck.
